Project · Published book

Você Já Faz Product / You Already Do Product
A book on turning practical experience into the professional language of Product Management. Many people already run discovery, prioritize by impact, and close feedback loops without ever calling it that; the book gives that work its names, so experience can be told in the vocabulary the market recognizes. Free to read online, in Portuguese and English.
About the book
Você Já Faz Product starts from a simple observation: a lot of real product management happens under other job titles. Support leads who consolidate recurring pain into roadmap arguments, developers who talk to users and decide what to build next, founders who scope, ship, and measure — they already do the work, but not in the language hiring managers and product teams use.
The book bridges that gap, translating practical experience into the discipline's vocabulary and frameworks so readers can recognize what they already do, fill in what is missing, and present their experience professionally.
The digital edition
- Free to read online — the full first edition, published as a static site on GitHub Pages, in Portuguese and English.
- Full-text search across the whole book.
- Dark mode and a navigable table of contents.
- Print / PDF export for reading offline.
Status
First edition, published and readable at rafaehlers.github.io/voce-ja-faz-product. Available in Portuguese and, as You Already Do Product, in English.